I guess you could call me a trade show veteran. Been there. Done that. Got the shin splints to prove it. I’ve been attending or working major trade shows since I was just a strapping lad of 15. NAMM show (music), COMDEX show (computers) SIGGRAPH (ditto), and NRA show (guns), they all have had a common leitmotif that runs through every last one of ’em. Women. Attractive women. Provocatively-dressed, attractive women, who usually know next-to-nothing about the products in their booths. They exist for the same reason that flowers exist – to attract bees so they’ll stumble in and grab some pollen (literature) and be on their merry way. But this year, there was a decided dearth of women commonly referred to within the industry as either “Booth Bunnies” or “Booth Bimbos,” depending on your perspective. Now why would that be?
