Ad Council Mis-Fires in New Campaign

By Stephen L. Sanetti The Brady Center to Prevent Gun Violence has teamed up with the Ad Council to launch “End Family Fire,” a new national multi-platform campaign they say is designed to promote safe storage of firearms in the home. Also supported by the Gun Safety Alliance, described by Ad Age as “the group … Read more

Media, Mind-games & Malice Aforethought.

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I was busy minding my own business the other day, when Fearless Leader calls me. “Brad, the Brady people have just released a commercial…it’s on HuffPo…I’m heading to the range…go forth and blog it for me.” And so I did. And it was good. (The response to the post. Not the commercial.) No, the commercial was something else. How do I loathe thee…let me count the ways… I found the spot to be totally disingenuous and dangerous, in the same way that that poisoned apple was dangerous to Snow White. It looked pretty, sounded good, but has a nasty payload, once you put the bite on it. Let me explain…

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Helen Thomas Put Out to Pasture. Pastures Object.

Helen Thomas, doyenne of the White House Press Corps (or “Corpse” as the O-Man would pronounce it) since…um…the dawn of the Industrial Age has been unceremoniously dumped by her employer the Hearst Organization, following her remarks, saying Jews should “get the hell out of Palestine,” suggesting they go instead to Germany, Poland and the United … Read more

NRA versus Brady Campaign: Compare & Contrast

The NRA show just wrapped up this afternoon. It was a three-day event – a trade show/seminars/celebration of values. The average attendee spent a couple of hundred dollars to attend the show, including tickets for the two keynote events. If you’re a high-roller, you could drop an extra thou and get better seats. But you’d see the same event. The trade show was a huge part of the event. If you just wanted to see that for a single day, you’d spend a lot less. Well, to get in. (A new trend: people ordering goods from vendors via iPhone, Crackberry, etc.) Now let’s look at how the other side rolls. Here’s the details of The Brady Campaign to Prevent Gun Violence upcoming shindig . . .

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