TTAG has one central ad supplier: medialodge.com. We have a multi-year deal with them and it’s that ad revenue that allows us to pay our writers and bring you the content you want at no cost to you. That said, one of their ad partners has an entirely regrettable tendency to feed the site with ads that auto-play audio. We know that’s a BIG no-no. In fact . . .
Nick’s research into our demographics reveals that a huge percentage of our readers visit the site from their workplace. If an ad starts blaring, it signals our readers’ overlords that their employees are being less than entirely productive (in terms of their gainful employment).
Rest assured that TTAG has a strict no-auto-play audio ads policy for ALL our advertisers. Still, sometimes auto-plays sneak through the filters and make it onto the page. The supplier say oops and kills the ad(s). To quote Kurt Vonnegut, so it goes.
But we know it shouldn’t go that way. And we apologize for those times when it does. If you could cut us some slack on this auto-play annoyance and email a screen cap to thetruthaboutguns@gmail.com when it happens (along with the URL, if you can) – we would really appreciate it.
TTAG uses 100 percent of its income to generate content. If our advertisers get eyeballs, we get income which keeps the content machine humming along. So, we appreciate your support our insane practice of posting as often as 14 times a day on a regular basis (and turning off your ad blocker would help, too). Oh and one more thing . . .
We’re reinventing the website. Well, developing an alternative site. I can’t tell you any more about it save this: it will be a lot less likely to feed you content – editorial or advertising – that you don’t want. And a lot more likely to feed you content you will absolutely adore (darling). Watch this space. Please?