Another month has flown by, and Fearless Leader has asked me to indulge in a little statistical analysis. While all of the nifty numbers are fascinating, I think this lead image really says it all. Guns and Ammo Magazine, the self proclaimed “most popular firearms magazine,” claims a readership of 400,000 subscribers. TTAG, just this month alone, pulled in 475,489. That’s unique viewers, not just visits. The NRA’s website, for comparison, clocks in at about 40,000 visits per month. Times are good, but just how good? And are we still trending upwards?…
Um, yes. Most decidedly so.
While we didn’t post as big a jump this month as we did last month, it’s still nothing to sneeze at. We’re rapidly closing in on that magical “one million pageviews per month” number, and if things keep going the way they are we should be there by the end of the year.
What makes us even more awesome is that unlike Guns & Ammo, which is mainly distributed in the United States, TTAG is read in 184 different countries all over the world. In fact, since we’re read in every country involved with the “Arab Spring” uprisings, you could say we’re helping to topple dictators around the world.
Something we haven’t investigated yet is something that is of interest mainly to nerds, and that’s the browser and operating system of our readers. I’d love to correlate brand ownership and operating system (Mac owners prefer Glocks and Linux users prefer to build their own AR-15 or something like that), but right now all we have are the raw numbers.
Internet Explorer is the browser of choice. This leads me to believe that most of our readers are reading at work (since most IT departments use Windows and require Internet Explorer), but Firefox is a very close second. Chrome comes in third, followed by Safari right on its heels. So what about operating systems?
iPad was the big surprise for me, I didn’t expect it to be 3rd in the rankings. PS3 was another big surprise (at #9), and I have no idea how they even got here. Windows was predictably the big leader, followed by Mac.
Will we continue our meteoric climb to the top of the firearms blogs? Will Chrome finally beat out Firefox? Will I stop being such a nerd? Stay tuned…