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NRA’s Eddie Eagle Child Safety Program Has Now Reached 30 Million Children

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Besides being one of the nation’s premier civil rights organizations — yes, Virginia, the right to keep and bear arms is an enumerated civil right — the National Rifle Association has long been one of the most prominent proponents of gun safety education. And not the kind of “gun safety” which is nothing more than thinly veiled marketing-speak for more stringent gun control laws. We’re talking actual gun safety training, the kind that promotes safe, responsible gun ownership and use.

Along those lines, the NRA’s popular young child-directed Eddie Eagle GunSafe program (stop, don’t touch, run away, tell a grown-up) has just passed a significant milestone, having reached its 30 millionth child since it was established almost 30 years ago. As they say, if it saves just one child’s life . . . .

Of course the NRA may have a tougher time getting to the 40 million child threshold, what with the stiff competition Eddie now receives from the well-funded, imaginatively conceived, strongly promoted program run by Moms Demand Action, Everytown for Gun Safety and the Brady Campaign.

Oh. Wait. Never mind. Here’s the NRA’s press release:

NRA’s Eddie Eagle GunSafe® Program Reaches 30 Million Children 

FAIRFAX, Va. – The Eddie Eagle GunSafe® Program, NRA’s groundbreaking gun accident prevention course for children, has achieved another milestone by reaching its 30 millionth child.

Created in 1988 by past NRA President Marion P. Hammer, in consultation with elementary school teachers, law enforcement officers and child psychologists, the program provides pre-K through fourth grade children with simple, effective rules to follow should they encounter a firearm in an unsupervised setting: “If you see a gun: STOP! Don’t Touch. Run Away. Tell a Grown-Up.”

Volunteers for the Eddie Eagle program come from diverse backgrounds, but they share a commitment to keeping children safe. Those involved include NRA members, teachers, law enforcement officers and community activists who teach the program, as well as private donors and Friends of NRA volunteers who raise funds to provide the program’s educational materials.

More than 26,000 educators, law enforcement agencies, and civic organizations have taught the program since 1988. According to the National Center for Health Statistics, incidental firearm-related deaths among children in Eddie Eagle’s targeted age group have declined more than 80 percent since the program’s launch.

The Eddie Eagle program has been praised by numerous groups and elected officials, including the Association of American Educators, the Youth Activities Division of the National Safety Council, the National Sheriffs’ Association, the U.S. Department of Justice (through its Office of Juvenile Justice and Delinquency), and 26 state governors.

Law enforcement partnerships with Eddie Eagle have proven to be very effective. In fact, almost 400 Eddie Eagle mascot costumes are in use by law enforcement officers across the county. NRA also offers free Eddie Eagle materials to any law enforcement agency, educational facility, hospital, or library across the nation.

Funds raised through Friends of NRA and distributed through The NRA Foundation enable schools and police departments to teach the program at little or no cost. The NRA encourages citizens nationwide to participate in heightening gun accident prevention awareness within their local communities.

Schools, law enforcement agencies, civic groups, and others interested in more information about The Eddie Eagle GunSafe® Program, or persons who wish to see if free materials are available in their communities, should email the NRA Community Outreach Department at eddie@nrahq.org or visit www.eddieeagle.com.

About the National Rifle AssociationEstablished in 1871, the National Rifle Association is America’s oldest civil rights and sportsmen’s group. Five million members strong, NRA continues its mission to uphold Second Amendment rights and is the leader in firearm education and training for law-abiding gun owners, law enforcement and the military. Visit http://nra.org.

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