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Elvis Presley Estate Sues Beretta for Copyright Infringment

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I’m sorry. Before I report the details of the Elvis Presley estate’s legal action against Beretta for copyright infringement I just gotta say: that’s one of the funniest videos I’ve ever seen. Dueling rhinestone-clad Elvis imitators competing for attention at Beretta’s SHOT Show stand using the same signature moves? LMAO. Anyway, tmz.com reports that “Elvis Presley Enterprises filed the suit against Beretta, claiming the gunco hijacked Elvis’s face and good name to hawk its new model 692 shotgun.” Not so new, the 692, but it’s certainly true that the guardians of The King’s legacy are not shy about protecting his heirs’ inheritance. And have done so successfully in the past. (Just takin’ care of business, baby.) Expect a settlement soon.

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