SHOT Show is a great place to get some media coverage for your product. If you are a company that produces solid, but somewhat uninteresting firearms, there’s a proven tactic to get it some pub. Introduce something zany, silly, or downright weird. You’ll get gun writers like me streaming to your booth to see the weirdness, and you don’t even have to actually bring the product to market.
I’ve seen the tactic used a time or two. I kept making that joke about the Zenk RZMK-357. The thing is, this small company doesn’t have any other products to show off.
The Zenk RZMK-357 – A Bullpup Blaster
Zenk gained some serious attention when they issued a press release detailing the RSMK-357. It’s a double-action-only revolver that is predictably chambered in .357 Magnum.
What makes it different is that they bullpupped it. Yes, a bullpup revolver.
It’s also a top-break revolver and barrel breaks upwards with the gun and cylinder. (Edit I orignally stated the barrel aligned with the bottom cylinder, this was a mistake.) It’s interesting and it’s odd, but seemingly it could be a nice gun with a purpose.
A .357 revolver with a barrel length of 4.75 inches, but an overall length of only 6.85 inches sounds nice. It’s about the size of a J-frame without the downside of a 1.87-inch barrel. The Zenk booth was located in the basement at SHOT and was my very first stop this year. The booth is small, just a couple of tables with some brochures.
And no guns around.
Okay, it was the first day. It was early. Maybe they were still waiting for them to arrive. Who knows, maybe they shipped the guns, and they got hung up in transit?
I asked. Two of the three people didn’t really speak English, but a nice young lady acted as a translator. I asked and, sadly, they didn’t bring any guns with them to SHOT Show.
Instead of an actual firearm, they had a 3D-printed model that showed the features of the gun. It was just white plastic. They walked me through the features, and while nice, I can’t help but think we’re likely to never see an actual Zenk RSMK-357.
Maybe the company needs an investor, and that’s their real purpose for being at SHOT. I can’t tell you, but sadly the gun isn’t here, and we can’t give you much more information than that.