Remington made a HUGE deal out of their 2020 line of rifles, their joint venture with TrackingPoint to bring a “precision guided firearm” to the lower end of the commercial market. They had an elaborate marketing campaign leading up to the announcement, a big SHOT Show launch and featured the guns in the local Cabelas shops (as we saw above). But in the end, it looks like no one actually bought the things. According to our sources, Remington has decided to eliminate the 2020 line after less than six months on the market. This marks the third major setback this year involving Remington and their firearms . . .
First came the disaster that is the Remington R51. Next came news that Big Green is recalling their Model 700 rifles over a trigger issue at a cost of tens of millions of dollars. Now, they are canning an entire line of very expensive rifles after less than six months of sales.
You could see the writing on the wall for this gun even before they went on sale. There wasn’t really anything special about the scope that the Burris Eliminator couldn’t do for $3,000 less. And since the Remington guns had none of the guided trigger awesomeness that really sets the TrackingPoint guns above and beyond the standard rifle it didn’t make a lot of sense to lay out $5,000 on a pale imitation.
Yet another reason Remington’s marketing and sales president was unceremoniously kicked to the curb?